Our story
How we got here
We are Mesbah and Jordi, the co-founders of Circularise.
We started Circularise in 2016 after visiting a number of recyclers in the Netherlands. Before that we didn’t know that while products are sent to recycling plants, many resources end up being incinerated or, even worse, put in landfills.
The reason is simple - recyclers don’t know what’s inside all these products. What materials have been used, what is their origin, are they hazardous? All these questions were left unanswered and that’s why we started Circularise - to become the information bridge for a circular economy.
With Circularise we strive to improve transparency and traceability across complex supply chains and enable a shift to a circular economy.